Goldman, the Image Makerover Guru..... uh!

In the US, the reputation of investment banking giant, Goldman Sachs has taken a nose-dive since the financial crisis on the heels of drip-drip revelations of its internal workings/machination, most recently by a mid-level executive by the name of Mr. Smith. Some even blame it for the Greek crisis.

Now the Russian government has asked the same Goldman to soar up its reputation amongst investment community. Is this ironic or what? Goldman, the image makeover guru!!

Goldman Sachs Group has been hired by the Russian government to burnish the nation’s image overseas and attract more institutional investors.

The bank has signed a three-year agreement with the Economy Ministry and the Russian Direct Investment Fund to advise on issues such as communicating government decisions and setting up meetings with investors, according to Sergei Arsenyev, Goldman Sachs’s managing director of investment banking in Moscow. >>>